NIL $$$ isn't just cherry-picking wrestlers off our favorite teams rosters, it is taking money out of AD's pockets. I have to believe that a lot - probably the large majority - of NIL funds would otherwise have been contributed school's athletic programs. Which means it is putting ADs in a bind. More so than coaches ADs have fund raising responsibilities defined in their contracts. Suddenly Bubba the longtime and reliable contributor to meeting an AD's fund raising goal can spend his money directly, sprinkling it about to choose players like a fantasy football team owner. Bubba gets to wield his influence directly with his favorite team/player without having to go through the AD. The AD is seeing his fund raising goals become harder to meet and getting called on the carpet by the Regents.
I'm thinking that this is where the pushback to the NIL/Portal chaos is going to come from. ADs will put the heat on the conferences which will bring the heat back to the NCAA. As much as the NCAA is taking a hands-off stance to NIL you better believe that they want their cut of that $$$, so you know that they have been scheming in Indianapolis. I don't know what form it wil take but we will see the powers that be act to maintain that power soon.